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ABOUT THE FIRESIDE
The automotive industry has spent the last decade redefining the vehicle. Today, AI is redefining how vehicles are engineered, validated and continuously improved.
As software-defined vehicles evolve into intelligent, connected and continuously updated platforms, speed alone is no longer enough. Automotive leaders must now answer a harder question: how do you build software that can be validated earlier, deployed safely and trusted across the vehicle lifecycle?
In this exclusive fireside chat, Vibha Rustagi, SVP and Global Practice Head for IoT & Engineering at Cognizant, sits down with Gurvir Kaur, Senior Director for Verification & Validation, Virtualization and Automation within Connected Vehicle Software at Ford Motor Company, to explore how AI, automation, virtualization and modern validation are reshaping automotive engineering.
This is a conversation about moving from software ambition to engineering confidence.
Register to watch the fireside chat.
On-demand access available to registered attendees.
WHY ATTEND
Automotive leaders are under pressure to deliver intelligent, connected and continuously updated vehicle experiences faster than ever. But as software becomes central to customer value, the challenge is no longer just building more features. It is building confidence that those features can perform safely, reliably and at scale.
Join this fireside chat to explore how automotive engineering leaders can:
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Move from software ambition to engineering confidence by rethinking how software is developed, validated and continuously improved across the vehicle lifecycle.
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Reduce delivery risk by understanding how earlier validation, automation and scalable engineering models can improve quality and release readiness.
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Accelerate innovation without compromising trust as AI, connected services and over-the-air updates reshape the customer ownership experience.
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Understand what strategic engineering partnerships require as OEMs scale software, validation and delivery complexity across increasingly intelligent vehicle platforms.
Register to watch the fireside chat
On‑demand access available to registered attendees.
THIS EPISODE:
WHAT THE CONVERSATION WILL EXPLORE
AI across the engineering lifecycle
How AI is reshaping software development, virtual validation, release readiness and continuous vehicle improvement.
Engineering confidence as a competitive advantage
Why software-defined vehicles require more than feature velocity — they require trusted, validated software across the lifecycle.
Virtualization and shift-left validation
How virtual ECUs, simulation, software-in-the-loop and hardware-in-the-loop testing are helping teams validate earlier and reduce hardware dependency.
Connected experiences and customer trust
What infotainment, connected services, personalization and over-the-air updates mean for quality, reliability and brand experience.
THE WEBINAR PANEL
Vibha Rustagi
SVP & Global Practice Head, IoT & Engineering
Cognizant
Gurvir Kaur
Senior Director – V&V, Virtualization and Automation, Connected Vehicle Software
Ford Motor Company
This Fireside Chat is in Partnership with
Cognizant (Nasdaq-100: CTSH) is a global technology company that helps enterprises modernize technology, reimagine processes, and transform experiences to stay ahead in a rapidly changing world. Through its IoT & Engineering practice, Cognizant works at the intersection of software, data, and physical systems—helping organizations design, build, and scale intelligent, connected products and platforms across industries including automotive, manufacturing, and mobility.
By combining deep engineering expertise with AI, edge computing, and platform led innovation, Cognizant helps clients move from experimentation to execution—engineering technology into real world, mission critical environments at scale.
We don't just make history -- we make the future. Ford put the world on wheels over a century ago, and our teams are re-inventing icons and creating groundbreaking connected and electric vehicles for the next century. We believe in serving our customers, our communities, and the world. If you do, too, come move the world and make the future with us.
Ford is a global company with shared ideals and a deep sense of family. From our earliest days as a pioneer of modern transportation, we have sought to make the world a better place – one that benefits lives, communities and the planet. We are here to provide the means for every person to move and pursue their dreams, serving as a bridge between personal freedom and the future of mobility. In that pursuit, our 186,000 employees around the world help to set the pace of innovation every day.
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